Events like the Vans Warped Tour features bands teenagers adore like "Panic at the Disco" and "Blink-182". The tour is featured on Fuse, a major music channel. Vans puts ads of their tour in magazines like The Skateboarding Magazine. Bands featured on the tour invite their teenage fans to come out and see them at the tour on their official website.
Vans makes apps for iTunes such as House of Vans and Vans Hub to market to teens who are addicted to their iPhones. House of Vans is an app that allows the user to check out their favorite Vans shoes and directs them to stores where they could buy those shoes.
Vans has made many skateparks over the years to motivate teens to the brand and to skateboard at their parks.
Vans lets shoppers customize their shoes online with Vans customs. It attracts teens who want to be creative and stand out by making their own custom shoes online.
Teens can access Vans pages on Facebook and Twitter.
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